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Saaf Development 

Bridging
Expertise
Between
Saudi Arabia 
and the World

Your trusted cross-border business partner

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As the Kingdom diversifies and welcomes global expertise, long-standing international partners continue to contribute across energy, construction, food, luxury and various other sectors. Yet entering the Saudi market remains complex, requiring cultural understanding, regulatory insight, and strong local networks. Saaf Development plays a central role in this environment, serving as a bridge between international companies and the Kingdom.

 

With deep local experience and trusted access across public and private sectors, Saaf Development guides foreign firms in establishing operations, forming strategic partnerships, and identifying high-value opportunities.

 

By combining market intelligence with on-the-ground support, Saaf Development acts as a reliable facilitator, strengthening Saudi–International economic relations and enabling global businesses to succeed in one of the world’s fastest-evolving markets.

Bridging
Expertise
Between
Saudi Arabia 
and the World

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10+

Feasible Solution

100%

Success Rate

25+ 

Years

Accumulated Expereince

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Saaf Development is a Saudi-registered company under the Foreign Investment Law (CR No. 70387338568). Founded in 2023, Saaf Development leverages decades of business, leadership, and project management experience to strengthen Saudi–International economic ties.

Backed by Saaf Contracting, our group brings together diverse expertise in engineering, project execution, and international relations. Our founders are active members of key business and diplomatic networks,
such as:
 

✦ CCEF (French Foreign Trade Advisors)
✦ CAFSDA (The Saudi-French Business Group of Jeddah)

We also coordinate closely with the Economic Sections of European embassies, providing unique insight into foreign companies’ needs when entering the Saudi market.
 

Scope of Services and Expertise:

✦ Partner Identification and Negotiation
✦ Market Intelligence and Local Insights
✦ Business opportunity identification
✦ Company Establishment Assistance
✦ Feasibility and Market Studies
✦ Legal and Regulatory Advice
✦ Technical and Operational Expertise

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Why you need us
Who we are
Why Saudi Arabia
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Our Strategy for your Gateway to
Saudi Market Success

Market Strategy & Entry Road-map

Conduct market research, segment target audiences, evaluate demand & competition, and define go-to-market strategy aligned with Saudi market conditions.  Read more

Legal & Regulatory Setup

Navigate incorporation, licensing, compliance with local regulations
(investment laws, import/export rules, labor laws, Saudization requirements, etc.).  Read more

Partner Sourcing & Local Alliances

Identify and collaborate with local distributors, agents, or joint-venture partners
to benefit from local knowledge, networks, and smoother market access. Read more

Localization & Cultural-Market Adaptation

Adapt your product/service, branding, marketing materials (language, messaging),
and positioning to Saudi preferences and cultural norms. Read more

Operational Setup (HR, Payroll, Back-office)

Establish local entity operations: hire staff, manage payroll/tax/legal compliance,
set up supply chain or distribution if needed. Read more

Ongoing Compliance & Market Monitoring

Stay updated on evolving regulations, standards, consumer trends — ensure
continuous compliance and adaptability for long-term stability. Read more

Growth & Expansion Support

Once established: support scaling, business partnerships, expansion into
other provinces or related markets, possibly M&A or joint ventures. Read more

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Market Strategy &
Entry Road-map

Legal &
Regulatory Setup

Localization &
Cultural-Market Adaptation

Partner Sourcing &
Local Alliances

Ongoing Compliance &
Market Monitoring

Growth & Expansion
Support

Operational Setup

Conduct market research, segment target audiences, evaluate demand & competition, and define go-to-market strategy aligned with Saudi market conditions.

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Mazen Selim Hakki

Co-Founder & CEO – Saaf Development / Saaf Contracting

Founders

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François Ganneau

Co-Founder – Saaf Development

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A major engineering group (Oil & Gas, Nuclear & Pharmaceuticals) entrusted Saaf Development with supporting it’s Saudi market and growth plans.

Snef Ekium

This international event organiser engaged Saaf to identify local partners for launching a High-End Show in Saudi Arabia.

Comexposium

Conducted a full market study for an international hydrogen technology company, assessing implementation and investment potential within Saudi Arabia.

Green Hydrogen Project

Supported a high-tech and fintech accelerator in expanding its client base and partnership network within the Kingdom’s innovation ecosystem.

HelloTomorrow

Selected References

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